<span lang="IN">As income, technology and education increase, the quality of desires and demands for satisfaction of service users with the services offered by the public service sector increases. Besides this, the public service sector is also required to be able to meet the needs of service users and must always make continuous service improvements. High and low prices are always the main concern of consumers when they are looking for a product. It is necessary to conduct research on how prices and purchasing decisions on Kelom Sheny products in Tasikmalaya City and how they affect customer satisfaction. This research uses causality method with survey approach.</span>