jbm@fe.unpad.ac.id
Dear authors. 

An initial review of "THE ROLE OF WORD OF MOUTH ON PURCHASE DECISION: EVIDENCE IN INDONESIA FASHION STORE" has made it clear that this submission should be improved in terms of English writing. We suggest that the manuscript is carefully checked and proofread prior to the submission. Besides, there are too long paragraphs, thus may confuse the readers. 

Prof. Yudi Azis
SCOPUS ID: 36705674300, Universitas Padjadjaran
yudi.azis@unpad.ac.id
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Jurnal Bisnis dan Manajemen
http://journal.feb.unpad.ac.id/index.php/jbm