<em><span lang="EN">Ekacitta Dian Persada (EDP) is a supplier company for ingredients in food, pharmaceutical, and personal care products. </span><span lang="EN">In running its business, EDP is very dependent on performance and sales growth. Meanwhile, the Food Ingredient Division of EDP's sales growth in 2019 declined by 20,19% compared to 2018 because a new CEO made sudden changes in EDP's management system. This research aims to assess change management implementation and recommend better change management practices to increase sales growth. In achieving the research objectives, the author uses a change management framework called Kotter's 8-steps model for assessment at the leader level and the ADKAR model for salespeople assessment. In this research, the salespeople were not ready for the changes that affected sales performance and achievement. The changes occurring at EDP are not effective and efficient in increasing sales growth. Many improvements still need to be made, such as using the change management framework as a guideline to be more transparent about the change and give a positive impact, especially for increasing the sales growth.</span></em>