Amstrong, P. K. (2012). Principal of Marketing. Jakarta: Erlangga.
Augusty, F. (2006). Management Research Methods: Research Guidelines for Thesis, Thesis, and Management Science Accompanied. Semarang: Diponegoro University.
Basu Swastha, I. (2003). Modern Marketing Management. Yogyakarta: Liberty Offset. David, F. R. (2009). Strategic Management. Jakarta: Four Salemba Jakarta.
Emzir. (2008). Quantitative & Qualitative Educational Research Methods. Jakarta: Rajawali Press.
Ferrel, O. a. (2005). South Western: Thomson. Marketing Strategy.
Hamdani, L. d. (2006). Marketing Management Services Second Edition. Jakarta: Four Salemba.
Jogiyanto, H. (2005). Information Systems Analysis and Design: Approaches. Yogyakarta.
Kodhyat, H. (1983). Definition of Tourism and Tourism. Yogyakarta.
Kotler, P. a. (2008). Marketing Principles. Jakarta: Erlangga.
Lionel Becherel, V. F. (2008). International Tourism Marketing. Jakarta: Indonesian Torch Foundation.
Natsir, M. (1998). Research methods. Jakarta: Ghalia Indonesia.
Nurhayati, A. M. (2002). Definition of Tourism. Jakarta: Tourism Development Board of the Education and Training Center.
P. Siagian, S. (2003). Strategic Management. Jakarta: PT Bumi Aksara.
Pendit, S. N. (2003). Tourism Science A Prime Introduction. Jakarta: PT. Pradnya Paramita.
Ruslan, R. (1998). Public Relations Management and Communication Media. Jakarta: PT. Raja Grafindo Persada.
Setiawan, N. (2007). Determination of Sample Size Using RUmus Slovin and Organizational Tables: Study of Concepts and Applications. Bandung: Faculty of Animal Husbandry Unpad.
Shimp, T. A. (2003). Promotional Advertising & Additional Aspects of Marketing Communication.
Jakarta: Erlangga.
Sugiyono. (2005). Business Research Methods. Bandung: Alfabeta.
Suryono, A. (2004). Introduction to Development Theory. Malang: State University of Malang.
Viodeogo, Y. (2017, February 7). Pontianak Greets the World, Increases the Competitiveness of the Tourism Industry. Retrieved from Bisnis.com: https://kalimantan.bisnis.com/read/20170207/410/626413/pontianak-menyapa-world-improve competitiveness-industry-tourism. Retrieved March 20, 2021.
Wahab, P. D. (1992). Tourism Management. Jakarta: PT. Pradnya Paramita.